
Who We Are & What We Do
LSA looks to the future through expert eyes. Our job is to help you anticipate the massive changes that, even now, are reshaping your market. What transformations will new technology bring (can you say “A.I.”)? Are you ready for the shift from protecting property to providing personal safety and security with “biometric monitoring”? What if you could offer your customers state-of-the-art cybersecurity? What if you could double or triple your R.M.R., just from your existing customers, with these new offerings? How could they be used to expand your reach, your revenue, and your equity?
Join us to be part of a supportive community driving continuous innovation for a safer future worldwide.

Services
Featured Services

Learn about the latest updates on sea-change developments in our "What's Happening Now" newsletter.

Listen in as expert panelists take a deep dive into timely topics.

Receive a complimentary company valuation report every year (including recommendations for increasing your company's value in the coming year).

Get "Breaking News Alerts" for even quicker information.

Attend LSA's annual convention (in person or online).

Obtain business consulting, including detailed financial modeling, at 30% off.

Access our extensive library of "Bulletins" on a wide array of subjects of interest to alarm dealers.

Get member discounts on equipment and services from participating vendors.

Access creative funding options to finance expansion or new market initiatives.

Latest News
LSA Launches New Website!
The Life Safety Association has announced the official launch of its new website, www.LifeSafetyAssociation.com. This robust informational and educational tool, which has been under development for several weeks, is now live. The site provides details of the Association’s extensive member benefits program for anyone in the security or fire alarm business, as well as for locksmiths, central stations, and dealers specializing in personal emergency response systems (PERS).
You can join the Life Safety Association now at the charter rate of $295 per year, with the rate guaranteed for your first three years. After the charter period, the regular annual rate will be $495.
Please take a few minutes to look over the contents of the website and find the services that will be most valuable to you in your business.